Ever since last years debacle of kids jokingly and not so jokingly eating Tide Pods because they looked like candy, the company decided the best way to get away from people associating their detergent with food was to make their new container look exactly like a good ol' box of wine.
Anyone trying to slap the bag at their holiday party this year?
Really though, this is a solid move from Tide to try to reduce less plastic in their packaging and that is a good move. How long before there are hundreds of videos on the internet that have something to do with this thing?
You can read more about the new Tide containers HERE.